Open this moment: AgentCDN watch page or YouTube.
by Sander Saar
The speaker explains the core reasons why he enjoys using Snapchat, including frictionless messaging, transparent storytelling, and high engagement rates. Along the way it covers What is Snapchat, Why You Should Be on Snapchat and Top Tech Accounts: Mark Suster and Justin Kan, and more. Introduction to Try Snaphunt for discovering new users, followed by closing remarks and a call to connect on social media.
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The speaker explains the core reasons why he enjoys using Snapchat, including frictionless messaging, transparent storytelling, and high engagement rates.
On screen: A young man speaks enthusiastically to the camera framed within a Snapchat ghost silhouette cutout on a bright yellow background.
A breakdown of Snapchat's main features, including direct ephemeral messaging, 24-hour stories, live events, and discover channels.
On screen: A young man speaks to the camera while demonstrating Snapchat messaging, replay, and sticker features on a smartphone screen graphic to his right.
Reasons for tech professionals, marketers, and individuals to join Snapchat, from engaging younger demographics to learning from peers.
On screen: A young man sits on a couch in front of a white wall, gesturing as he speaks directly to the camera.
Profiles and snapcodes for Mark Suster, VC at Upfront Ventures, and Justin Kan, partner at Y Combinator, who provide startup advice.
On screen: The presenter gestures and speaks to the camera while Justin Kan's Snapchat snapcode graphic is displayed on the left.
Recommendations for following Morgan for growth marketing, Kevin Rose for startup habits, and Gary Vaynerchuk for daily entrepreneurial hustle.
On screen: The presenter gestures expressively while speaking to the camera beside Gary Vaynerchuk's Snapcode graphic.
Introduction to Try Snaphunt for discovering new users, followed by closing remarks and a call to connect on social media.
On screen: The host sits on a couch and gestures enthusiastically while thanking the audience and asking them to subscribe.
What the footage shows, shot by shot. It is derived from the video itself, independent of the commentary. Timestamps link to the exact second.
0:01–0:24 A young man speaks enthusiastically to the camera framed within a Snapchat ghost silhouette cutout on a bright yellow background.
0:25–0:30 An animated title sequence for Snapchat transitions into a medium shot of a young man smiling on a couch. On screen: SNAPCHAT WHY? WHAT! WHO? BY SANDER SAAR I BELIEVE IN TEHNOLOGY
0:30–0:40 A young man sitting on a sofa speaks enthusiastically to the camera while gesturing with his hands.
0:40–0:51 A young man sits and speaks enthusiastically while an iPhone screen simulation displays the Snapchat interface on the right.
0:51–1:02 A young man sitting on a buttoned sofa talks enthusiastically directly to the camera with expressive hand gestures.
1:02–1:10 A young man sits on a couch and gestures while talking next to a graphic of a smartphone displaying a Snapchat story. On screen: VC insider advice
1:10–1:16 The host continues addressing the audience alongside a smartphone graphic showcasing video clips from Gary Vaynerchuk. On screen: BOSTON HARBOR
1:16–1:30 A young man sits on a grey sofa with colored buttons, enthusiastically speaking and gesturing toward the camera.
1:30–1:37 A young man sitting on a sofa talks directly to the camera while gesturing with his hand.
1:37–1:58 A young man speaks to the camera while demonstrating Snapchat messaging, replay, and sticker features on a smartphone screen graphic to his right. On screen: snapchat Search Printsess Tap to view - 30s ago Simone Saar Received 17:26 Katie Lance Added as a friend 07:13 Stefan Saar Received 05:50 Received Sun A|DDM w/…
1:58–2:08 A young man speaks passionately to the camera before an iPhone displaying the Snapchat Stories interface appears beside him.
2:08–2:11 The presenter continues speaking as the on-screen iPhone displays an illustrated Snapchat story snap with a 'Happy Monday' caption. On screen: 09:41 Stories My Story 34m ago DISCOVER sky NEWS Mail Online Tastemade IGN sweet LIVE London I ❤️ London RECENT UPDATES Liz 7m ago Kim Foster 20m ago Katie…
2:11–2:13 The speaker gestures while the phone graphic updates to showcase another Snapchat story video on screen.
2:15–2:16 A young man speaks and gestures next to an on-screen smartphone showing the Snapchat Stories feed. On screen: 09:41 100% RECENT UPDATES Stories Darya Rose 32m ago Justin Wu 33m ago Josefine 36m ago 36m Justin 40m ago Morgan B 54m ago Dj Khaled 1h ago Kevin Rose 2h ago…
2:16–2:20 The presenter is framed centrally on the sofa as he talks and gestures to the camera.
2:23–2:31 A young man speaks to the camera while an animated smartphone screen beside him displays Snapchat Live Stories and Discover sections. On screen: Stories Search My Story 34m ago DISCOVER LIVE London I London RECENT UPDATES Liz 8m ago Kim Foster 20m ago Katie Lance 25m ago producthuntteam 26m ago…
2:31–2:39 A young man speaks to the camera while a smartphone graphic on the left displays Snapchat's Discover feed and publisher content. On screen: 09:41 100% Discover REFINERY29 sky SPORTS BuzzFeed Mashable COMEDY CENTRAL Vox sk NEW IGN sweet food network Tastemade br -SPORTS- 0 NATION GEOGRA WTF 16…
2:39–2:43 The young man gestures enthusiastically with both hands while speaking directly to the viewer from a sofa.
2:43–2:57 A young man sits on a couch in front of a white wall, gesturing as he speaks directly to the camera.
2:57–3:08 A young man sitting on a couch speaks directly to the camera with expressive hand gestures against a plain white background.
3:08–3:13 A young man sits on a couch in front of a white wall, speaking and gesturing passionately toward the camera.
3:13–3:23 The young man continues speaking to the camera, explaining how to add accounts using snapcodes.
3:23–3:28 A close-up view of hands holding a smartphone displaying a Snapchat snapcode before swiping back to the camera screen.
3:28–3:31 Hands navigate through the Snapchat profile and select the 'Add Friends' option on the smartphone screen.
3:31–3:33 Hands tap 'Add by Snapcode' on the smartphone menu, opening the camera roll loading screen. On screen: 3 21:26 82% Camera Roll Loading...
3:33–3:36 A young man sitting indoors points his finger up while talking to the camera.
3:36–3:48 The speaker presents Mark Suster's Snapchat code and video clip on-screen while discussing him. On screen: msuster screenshot or add by username above
3:48–3:54 A smartphone mockup on the left plays a Snapchat video of Mark Suster speaking outdoors, accompanied by his yellow Snapcode on the right. On screen: VC insider advice msuster screenshot or add by username above
3:54–3:56 The graphic presentation continues displaying Mark Suster's Snapchat story and Snapcode against a black background. On screen: VC insider advice msuster screenshot or add by username above
3:56–3:58 The presenter sits indoors against a white wall holding up two fingers while talking directly to the camera.
3:58–4:14 The presenter gestures and speaks to the camera while Justin Kan's Snapchat snapcode graphic is displayed on the left. On screen: justinkan screenshot or add by username above
4:14–4:21 A smartphone screen displaying a Snapchat video recording of Justin Kan appears alongside his Snapcode against a black background. On screen: How do you deal w personal life during startup? justinkan screenshot or add by username above
4:21–4:24 A young man wearing a patterned light blue shirt speaks animatedly while seated against an off-white wall.
4:24–4:35 The presenter gestures and speaks while a Snapchat Snapcode for Morgan is displayed on the right side of the frame. On screen: morganb180 screenshot or add by username above
4:35–4:42 A smartphone on the left plays a Snapchat video of a man speaking, alongside a Snapchat Snapcode graphic featuring his avatar on the right. On screen: Facebook ad tip -> lookalike audiences morganb180 screenshot or add by username above
4:42–4:45 A young man sitting on a sofa speaks enthusiastically into the camera against a plain background.
4:45–5:03 The presenter sits on the right gesturing enthusiastically while a graphic featuring Kevin Rose's Snapchat Snapcode is displayed on the left. On screen: hikrose screenshot or add by username above
5:03–5:10 A smartphone displays Snapchat story clips next to a Snapcode featuring a raccoon graphic. On screen: Dollar face swap hikrose screenshot or add by username above Time is the most valuable thing a man can spend. Theophfastus or oman
5:10–5:13 The host speaks to the camera in a medium shot while introducing the next recommended profile.
5:13–5:32 The presenter gestures expressively while speaking to the camera beside Gary Vaynerchuk's Snapcode graphic. On screen: garyvee screenshot or add by username above
5:32–5:40 A smartphone screen showing a Snapchat video of Gary Vaynerchuk is displayed alongside his Snapcode against a black background. On screen: 8:21 AM SYDNEY garyvee screenshot or add by username above
5:40–5:47 The host sits on a couch in a bright room, gesturing with both hands as he speaks directly to the camera.
5:47–5:54 A man in a patterned shirt speaks to the camera with a Snaphunt webpage displayed to his right. On screen: SNAPHUNT Users 1 thru 50 out of 7220. Find users here... Search > Startups, tech, fashion, funny... #Storyteller, #Travel, #Food, #Motivation Upvotes Snapchat…
5:54–6:01 The man sits centered against a white background, talking and gesturing enthusiastically downwards.
6:01–6:10 A man speaks directly to the camera with his personalized Snapchat Snapcode graphic displayed beside him.
6:10–6:21 The host sits on a couch and gestures enthusiastically while thanking the audience and asking them to subscribe.
6:22–6:26 Motion graphic title cards on a textured blue background display the video title before transitioning via light leak effects to the creator outro card. On screen: SNAPCHAT WHY? WHAT? WHO? I BELIEVE IN TEHNOLOGY BY SANDER SAAR
0:00 Speaker A: Hi everybody. Speaker A: I'm Sander and I believe in technology. Speaker A: Snapchat has become one of the most important platforms now after Twitter, Facebook, YouTube, Instagram, WhatsApp and so on. Speaker A: I just wanted to share with you why I like Snapchat so much, why I think you should be on the platform, what you can do on Snapchat. Speaker A: And also I will share five accounts that I really enjoyed following in the tech startups and marketing scene that will help you get started.
0:30 Speaker A: So why do I like Snapchat so much? Speaker A: First of all, it's frictionless and immediate messaging. Speaker A: Imagine yourself walking on a street with a friend or colleague and you just come up with this cool idea or just look at this amazing thing there and you can now share it without storing it or actually saving it anywhere. Speaker A: And also it's probably one of the only ways for me to connect with my younger siblings. Speaker A: Second thing that I really like is the honest and transparent way of storytelling, besides some really entertaining Snapchatters.
0:57 Speaker A: And I find it really useful also to learn from my peers through their snap storms where they share sequences of snaps in a row that will teach you something. Speaker A: Or also through their vlogging or their daily habits, because habits are ultimately those that make us human beings. Speaker A: And through this intimate platform, you can also learn what they're doing day in and day out. Speaker A: Third thing, why I like Snapchat is that attention is there. Speaker A: It has one of the highest follower to subscriber engagement ratio to any other platform.
1:24 Speaker A: It is fully immersive because it's video and it's also one of the fastest growing, if not the fastest growing platform out today. Speaker A: So what is Snapchat or what was it built for? Speaker A: First thing that it does is messaging. Speaker A: If you swipe left on the screen and this is how most of the under 20 year olds, especially the 13, 14 year olds, are using this app. Speaker A: You can send photos, videos and messages, text messages, and they will be gone once you click on them unless you pay for it. Speaker A: And this is one of the ways Snapchat is monetizing the app.
1:51 Speaker A: And also you can add on top really cool filters. Speaker A: You can scribble on the photos, add some stickers and so on. Speaker A: That's what makes it unique. Speaker A: Second thing, what you can do when you swipe right are stories. Speaker A: And this is something that is much more familiar to the Facebook, Twitter, Instagram generation where you can take photos and videos, scribble on them, add filters and share them publicly. Speaker A: They will be gone after 24 hours. Speaker A: You can save them from publishing on other platforms. Speaker A: But they will be gone from Snapchat.
2:16 Speaker A: Thirdly, there are live stories which are curated stories around specific events or geographical locations and you can also submit your stories. Speaker A: For example, when I'm based in London, I can submit stuff to football games or when there's other events going on, or just London in general. Speaker A: And then there's discover sections for brands and publishers which I don't find really engaging. Speaker A: And actually most users don't even know that it existed. Speaker A: So why you should be on Snapchat and why you should be on the platform first of all, you want to learn about one of the fastest growing platforms for under 20 year olds because it's really important if you're in tech startups or you're just marketeer in general.
2:52 Speaker A: It's also a great way to learn from your peers, learn their habits and get their tips and tricks from daily life. Speaker A: Secondly, you might not use it as much for messaging, but it's a great way to keep in touch with your younger siblings. Speaker A: And also as there are more and more older demos coming to the platform, I'm sure you'll find more use of that in the future. Speaker A: And thirdly, share your own wisdom, share your own stories, experiment with the platform and learn about it. Speaker A: So here are the five accounts for you to follow. Speaker A: If you're into technology, startups and marketing, and I'm sure you will not disappoint in order to add them to your Snapchat, just take a screenshot when I show you their snapcode, which is this yellow thing with dots, so you can just go to the app and add them by snapcode or you can just also manually enter their username, which you'll see on the screen in a second.
3:33 Speaker A: The first person that I think you should really follow is Mark Suster. Speaker A: Mark Suster is an entrepreneur who's now a VC at Upfront Ventures. Speaker A: He talks a lot about startups, raising money, managing your startup, growing your startup, and so on. Speaker A: I'm sure you will enjoy him. Speaker B: More VC advice I'm walking into the Montgomery Summit, so I thought I'd offer you some inside knowledge of what I'm hearing in the market. Speaker A: The second person I'm sure you will enjoy watching is Justin Kan.
3:59 Speaker A: He's an entrepreneur who did Justin TV who's now partner at yc. Speaker A: He talks a lot about startups, growing your startups, he's meeting a lot of startups. Speaker A: You will also see a lot of pitches and generally shares his kind of habits and advice on daily basis. Speaker C: All right, first off, how do you deal with personal life, friends, family life outside startups when startups are such a long journey. Speaker A: Third account that I really recommend you to follow is Morgan.
4:25 Speaker A: Morgan is running operations at Inman, which is a publication about real estate and technology, and he shares his wisdom on growth, hacking, growth, marketing tips and tricks. Speaker C: One of my favorite Facebook ad hacks has to do with lookalike audiences, so let's take a look at those in depth. Speaker A: Fourth account that I advise you to follow is Kevin Rose. Speaker A: Kevin Rose was the founder of Digg. Speaker A: He was an advisor at Google Ventures and is currently running as a CEO for Hodinkee.
4:52 Speaker A: He shares startup advice, but most importantly, what I enjoy about him is he's sharing his daily habits around what he eats, what he does for exercise, and then he shares other tips and tricks. Speaker A: Really insightful. Speaker C: Wow. Speaker C: Wow. Speaker A: The fifth account that I really recommend you to follow is Gary Vaynerchuk. Speaker A: Gary is a hustler. Speaker A: He hustled his way from the wine library to the VaynerMedia.
5:18 Speaker A: He also recently released a book called Ask Gary Vee and and he will show you all the behind the scenes of being an entrepreneur, launching a book and what he needs to do on a daily basis. Speaker A: And it's also great inspiration for you to keep hustling every day. Speaker D: Landed in Sydney, very interesting. Speaker D: 21 Hour journey. Speaker D: Drock missed the flight. Speaker D: I got some work done besides these accounts. Speaker A: The discovery is painful until Snapchat solves it.
5:44 Speaker A: But there's a great tool that I recently found called Try Snaphunt which gives you an idea around different topics of accounts you might find interesting to follow. Speaker A: I just put a link down below. Speaker A: If you're already on Snapchat yourself, please share your favorite accounts that you enjoy most down below in the comments for others to learn from as well. Speaker A: And you can also connect with me on Snapchat. Speaker A: I mostly talk about technology, startups, online video, marketing and gadgets.
6:09 Speaker A: Hope to see you soon. Speaker A: Thank you very much for watching. Speaker A: I hope you enjoyed this video. Speaker A: If you did, give it a thumbs up. Speaker A: Subscribe, subscribe to the channel and also share with other people you think might find it interesting. Speaker A: Thanks again and see you again soon.